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How to effectively target the areas that offer the greatest revenue growth

Delivering Profitable Revenue Growth

August 19, 2015 2:00 pm GMT

Revenue is the lifeblood of every company. But do you know where your next sales are coming from? For an increasing number of firms, it’s all about managing your pipeline – understanding the key levers in generating leads, recognizing buyer needs and building a better sales pipeline.

So how do you accelerate sales through better engagement? How do you reduce time-to-revenue within a complex sales environment? How does the group buyer dynamic add complexity to the sales pipeline? And what is the best way to effectively engage senior executives for the lowest possible cost?

Join this roundtable to find out, and also discover:

• How to improve your sales intelligence

• How to measure and attribute revenue to your demand generation efforts

Discussion Points

  • Discuss strategies for accelerating the sales pipeline
  • Sales and Marketing alignment
  • Reducing time to revenue
  • How does group buyer dynamic add complexity to the sales pipeline?
Moderator
Ben Thompson
Editor and Presenter at MeetTheBoss TV