Leadership stories from Jeff Russakow,  Yahoo EVP Customer Advocacy.

Last April, just 100 days after being in the CEO chair, Carol Bartz went on a whirlwind tour of all of Yahoo!’s operations. She said the key objective was to establish a ‘wow’ experience for all users around the world. But how is Yahoo! achieving this, and how, as EVP of Customer Advocacy, does creating this experience impact Jeff Russakow?

In this program, you will find out:
How a shift in culture impacts a global organization
How customer engagement plays a key role in business success
What role technology plays in shaping customer advocacy

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