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Interview
Full Version: Marketing Lessons from the Cloud

Full Version: Marketing Lessons from the Cloud

Cloud computing is a hot technology, but the brands behind it leave most people cold. How has global storage company NetApp grown its revenues by over one billion dollars in twelve months?

MeetTheBoss TV’s Anna Gilligan met Chief Marketing Officer Christine Heckart to find out how she has delivered solid profits from fluffy clouds.

Watch more videos from leading CMO Chief Marketing Officers at MeetTheBoss CMO Channel.