Isabelle Conner Pt 2: Using Customer Insights Isabelle Conner, Chief Marketing Officer, Zurich Insurance Group Video TabsSummaryAn advertising campaign is one aspect of modern marketing. The end-to-end customer experience is what makes a truly powerful tool for business success. Adam Burns speaks with Zurich Financial Services' Chief Marketing Officer Isabelle Conner to find out how to use customer insights in to improve your marketing strategy. Watch more CMOs talking about customer insight at the MeetTheBoss CMO Channel - http://www.meettheboss.tv/channel/CMO/ Transcript Sign up or Register to become a MeetTheBoss member to gain access to exclusive content, including transcripts and podcast downloads. Related Content GMC Software pt1: From Channel To Customer Can a customer-centric approach to marketing really deliver face-to-face benefits at every touchpoint? GMC Software's Bill Parker... Posted 11 September 2012 Read more Video Isabelle Conner Pt 3: Transactional NPS An advertising campaign is one aspect of modern marketing. The end-to-end customer experience is what makes a truly powerful tool... Posted 04 September 2012 Read more Video Isabelle Conner Pt 1: Customer Experience & Social Media An advertising campaign is one aspect of modern marketing. The end-to-end customer experience is what makes a truly powerful tool... Posted 04 September 2012 Read more Video Comments Add new commentLog in or register to post comments Login or Register E-mail * Password * Login via Social Media Not a member yet? Forgot your password?
Isabelle Conner Pt 2: Using Customer Insights Isabelle Conner, Chief Marketing Officer, Zurich Insurance Group Video TabsSummaryAn advertising campaign is one aspect of modern marketing. The end-to-end customer experience is what makes a truly powerful tool for business success. Adam Burns speaks with Zurich Financial Services' Chief Marketing Officer Isabelle Conner to find out how to use customer insights in to improve your marketing strategy. Watch more CMOs talking about customer insight at the MeetTheBoss CMO Channel - http://www.meettheboss.tv/channel/CMO/ Transcript Sign up or Register to become a MeetTheBoss member to gain access to exclusive content, including transcripts and podcast downloads. Related Content GMC Software pt1: From Channel To Customer Can a customer-centric approach to marketing really deliver face-to-face benefits at every touchpoint? GMC Software's Bill Parker... Posted 11 September 2012 Read more Video Isabelle Conner Pt 3: Transactional NPS An advertising campaign is one aspect of modern marketing. The end-to-end customer experience is what makes a truly powerful tool... Posted 04 September 2012 Read more Video Isabelle Conner Pt 1: Customer Experience & Social Media An advertising campaign is one aspect of modern marketing. The end-to-end customer experience is what makes a truly powerful tool... Posted 04 September 2012 Read more Video Comments Add new commentLog in or register to post comments Login or Register E-mail * Password * Login via Social Media Not a member yet? Forgot your password?
