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What does the world market of tomorrow look like?

Globalization: dynamic or destructive force?

March 6, 2015 1:00 pm GMT

Fashion is fast and fickle. How did a company headquartered in a remote northwest corner of Spain, well away from traditional hipster hangouts, become one of the most remarkable global economic stories of recent times? Because Zara can go from design to store in as little as two weeks by producing where it sells. It is a poster-child for the positive power of globalization.

According to GAFAnomics by FABERNOVEL, in 22 years, Google, Apple, Facebook and Amazon have become as big as Denmark (35th in world GDP rankings), generating the same revenue with 10x less people. “When launching a business, they never think of geography or culture. Any connected human being is a potential customer, and any non-connected human being needs to be.”

In today’s hyper-competitive world, we face significant challenges: barriers to entry are getting lower everyday; digital has led to a faster cycle of innovation and shorter product life cycles; customer expectations are higher than ever before, and; boundaries between products and services are blurring. So what can globalization do for you?

Register below for this free, virtual roundtable and join five other business leaders and decision makers to discuss the real impact on business of trends in world trade. 

Discussion Points

  • How does globalization challenge your business?
  • Discuss how to create a high-performing partnership between CFO and supply chain
  • Make it for less or transport it for less?
  • How do you make decisions around your global supply chain?
Moderator
Adam Burns
Editor-in-chief and Presenter at MeetTheBoss TV
Industry Expert
Tibor Bodor
Head Corporate Clients Europe