Lars Hilse, Lars Hilse Founder reveals his secrets to effective online marketing strategies to MeetTheBoss.
Lars Hilse started his career in the German insurance sector where he specialized in corporate industrial risk and asset management. Relationships he built have stayed with him, and coupled with his use of social media for business purposes, Lars created his eponymous company and independent consultancy firm for web strategy and e-business related processes. Current issues, including website visitor engagement and online reputation management are big business, and Lars is the man with all answers.
In this interview you will found out:
* How web strategy is impacting customer service?
* How e-business processes shape organizations
* The relevance of a solid web strategy
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